Wordpress – Qadra Studio https://qadra.studio Web Design and Branding Agency Philippines Thu, 08 Feb 2024 02:25:24 +0000 en-US hourly 1 /wp-content/uploads/2022/12/images.jpg Wordpress – Qadra Studio https://qadra.studio 32 32 Growth Hacking: 100 Growth Hacks, Tips, and Strategies /growth-hacking-100-growth-hacks-tips-strategies/ /growth-hacking-100-growth-hacks-tips-strategies/#respond Fri, 12 Mar 2021 02:35:32 +0000 http://qadra.studio/?p=54331 All businesses at some point need to try their hand at growth hacking. Nowadays, it’s required for companies to do this in order to quickly grow and expand in a very competitive landscape. First coined by tech startups, the term growth hacking has been adopted by companies in various industries in the world.

Growth hacking strategies are non-traditional marketing and business development tactics that are low-cost, fairly easy, and innovative. A growth hacker uses them to develop their business, reach more customers, and generate revenue for their company.

Here are some of the most effective growth hacking strategies we found that can be added to your business in no particular order.

Growth Hacking Examples for Your Business

A growth hacker checks on a piece of paper how well his business is doing through the growth hacking strategies.

1. Consistently Write and Publish Blogs – “For the Writing Growth Hacker”

The most effective way to growth hack your business is to simply write blogs and articles regarding your industry. A good web designer can get hits on their site but a marketer can make people stay there and turn them into paying customers. This is the essence of content marketing.

Good articles aim to help the reader. When they appreciate what you’ve written, it increases the chances of them coming to you and buying your products or services. Also, blog posts can increase your chances of being found in Google or other search engines if your articles are search engine optimized.

2. Contact Old Clients To Ask For Referrals

Referrals are when you provide financial rewards to previous customers or visitors in referring people they know to your site. For instance, if they get a friend to buy your service, the referrer obtains a reward in return. Whether it’s a discount on their next purchase or a free item, this growth hacking tactic increases sales and revenue for your business.

3. Install Crazy Egg and Test Your Website – Growth Hacker Tools

You can run tests through different landing pages and see which one performs best. You can use different words, phrases, headings, and calls to action, as well as various design elements such as font, layouts, colors, images, and illustrations. You won’t find out which works best until you test it out and improve your landing pages.

4. Promote Your Business through Word of Mouth

Whenever you can, reach out to people to tell them about your business, services, or products. This can range from telling people through word of mouth to contacting website owners for guest posting and backlinks. By doing this, you might just get to the ears that need you or you can improve your backlinks and reach for your website.

5. Contact Websites to Do Guest Posts or Backlinks

Whenever you can, you can send emails to webmasters or business owners if you can do guest posts or backlinks on their websites. This is an effective way of building your backlinks especially if their website has a high domain rating.

6. Answer Questions on Quora, Reddit, LinkedIn, and Other Platforms

Responding to questions and threads on social networking sites is an effective growth hacking strategy. This is because it can drive more traffic to your website. By providing helpful and genuine answers to their questions, you can gain goodwill, market your business, and gain traffic for your company.

A part of the Gmail interface on the laptop for a growth hacker to apply growth hacking strategies.

7. Collect Emails – Email Growth Hacker

It may sound old school since social media is all the rage nowadays but email marketing is still an effective method of gathering customers and growth hacking. There are over 3.9 billion email users worldwide. Potential clients are there if you know where to find and utilize them. 86% of marketing professionals still prefer emails over other communication tools.

After collecting the emails, then you can do email marketing to them. Consumers who receive emails from you may then decide to purchase your products or service because of your email. You first need to create an email marketing strategy that will lead to revenue.

8. Post Quizzes and Questions on your Site or Social Media Page

Posting quizzes or questions on your site or social media can be an effective strategy in engaging your audience. To a certain extent, people love getting challenged or answering questions. They feel stimulated and almost obligated to answer whenever one comes up.

Gamification and stimulating the brain through questions is effective since it’s a human’s natural instinct to be correct and win.

9. Give Rewards for People Who Share Your Content on Social Media

Just like with viral social media campaigns, getting potential and existing users to share, recommend, and expand on your content is a quick way for exponential growth. You can offer an incentive to get friends, users, or patrons to share and join on this. The loop never ends.

10. Give Customers A Good User Experience

It’s easier said than done but it is an awesome strategy in growing your business. Good customer experiences mean that customers are more likely to return and recommend your business.

For a website, it could range from the site loading speed up to the user experience in navigating the site. Slow websites test the patience of your users. At worst, they’ll skip over your website if it loads too slowly. Unintuitive and ugly designs turn potential customers off.

11. Recycle Your Content

An excellent growth hacking strategy that is often neglected is reusing and recycling the content you’ve already written. You do this by checking the content that had a lot of engagement or viewers and rehashing them. Resharing and improving your top content to different audiences can mean that your website will get more views and engagement.

12. Build a Community That Promotes Your Company For You

In marketing, the term product evangelist is someone who promotes products for a company without any financial incentive. They just love your product so they share and promote it for you. This takes time to grow of course. Also, for customers to be loyal and invested in your product, it must really feel valuable and of high quality. Fans of Apple are examples of product evangelists.

To do this, you must develop a community that stays engaged without being too intrusive. Try to respond to questions quickly and exhaustively. Eventually, you’ll be able to build a base that answers questions for you and even advocates for your company.

13. Ask for Client Testimonials from Customers You Worked Well With

Companies will of course testify how great their products and services are — because that’s what they’re supposed to do. An effective way to market and develop your business and persuade a prospective customer is through the customer testimonial. If a potential client does not trust what you have to say about your product or service, a positive customer testimonial might just do the trick.

However, you should be careful about forcing customers in providing testimonials. It’s obvious and sketchy when a customer was just coerced into leaving a good review. What you should do instead is find customers you’ve done a good job with. Ask them about their experience with the whole process as well as your products or services. The genuine testimonial of your success works wonders compared to an artificial or faked testimonial.

14. Sign Up on Obscure Social Media Platforms – Social Media Growth Hacker

If you’re in a competitive field, famous social media sites, such as Facebook or Twitter might already be taken over by the bigger players. You can try looking for smaller social media networks, circles, or forums related to your niche that are not taken over by bigger competitors yet. This way you can dominate a social media platform and have full access to your audience.

Sometimes, you can find these obscure platforms by researching your audience. You might read or hear about a site they’re visiting. You can look for that site and join it. When done right, you create a collaborative and safe environment that reaches your desired audience.

15. Partner With Companies to Share Audiences with Them

If you have partner companies, they are a great aspect to utilize for growth hacking. If you have two separate audiences and decide to combine them together, you’ll have double the amount. You have to remember that it does not have to be a direct competitor. It must be a company that is related to or complements your own. For example, if you’re a web design company, you may want to partner with a business like web hosting or some other aspect of digital marketing you don’t have yet.

Reach out to possible partners through email or phone calls. You can blend your audiences through organic ways, such as interacting with each other on social media or offering product or service bundles.

16. Conduct Giveaways to Customers

There’s nothing cheaper than free. And it is a verifiable fact that people love free stuff. Freebies are a great way to capture the interest of potential customers quickly. Growth hackers take advantage of this through social media giveaways. Joining the giveaway can require likes or shares to increase the reach. Simply promote it in many places to get as much attention and participation as possible. Make sure to give away something that your audience wants and that also promotes your product or services.

17. When You Become Well Known Online, Pay it Forward by Helping Those Just Starting

When you do make it big in the online world someday through your growth hacks, pay it forward on others who are just starting. You can give them backlinks and guest posting opportunities. By building relationships with the older and younger generations of online companies, you unlock increased mobility in growth hacking.

18. Perform A/B Testing on Your Webpages – “For the Marketing Growth Hacker”

A/B testing seems trivial but it is very important in growth hacking. You learn what works better and what doesn’t through these tests. It’s important to start testing on the areas with the most conversions. For a website, these include the homepage, landing pages, contact us page, products or services pages, portfolio pages, and blog posts.

Try to focus on a single part of a webpage at a time to make sure the results are correct. Changing different variables at the same time can ruin the analysis as the effect might be different.

Crazy Egg is a great tool to implement A/B testing on your website using behavior reports, including heatmaps, list reports, scrollmaps, and confetti reports. With that data, you understand what works best and worst from the A/B testing.

Many people visiting a trade event that growth hackers go to carry out growth hacking techniques for their business.

19. Go to Small, Local Events if Possible – Optimal Growth Hacking

A good growth hacker tries every place where they can promote their company, along with its services and products. This could mean attending trade shows and community events. You can go as a guest or reserve a booth if possible. Meeting potential customers face-to-face is a great way of marketing and promoting your business. You can even ask them questions so you can improve your products or services. Attending these events builds your brand and boosts your business.

20. Hire People to Make Interactive Content

Highly interactive content such as quizzes, riddles, polls, as well as certain videos and infographics are very popular. They get shared and posted by people especially if it interests and engages them.

That’s why you should hire people to make this specific content for you if your company doesn’t have a marketing department or team that can be in charge of it. You can hire a digital marketing or social media marketing agency or designers from Fiverr and Upwork to do it.

21. Post Challenges to Your Audience on Social Media

You can cultivate a positive relationship with your audience through constructive challenges, such as personal development goals, charity goals, or creative projects.

You can issue a challenge related to your business. For example, if you sell a type of product for artists, you can issue an art challenge where you invite people to create art using your product. Alternatively, you can give donations to a charity depending on who takes on or wins a challenge you set. Getting involved in a charity can build goodwill for your company, amplify your brand voice, and develop a positive reputation for you.

22. Show Off and Build a Strong Character or Personality on Social Media

If you have a big, impressionable personality, you can leverage it to increase the popularity of your business. You can become the face of the brand and inspire and speak for the company. Businessmen with strong personalities, particularly, Elon Musk have been able to use his notoriety to boost the popularity of his businesses.

This is a difficult strategy to apply as you need to figure out what magnetizes others toward you so you can convert them and build your business.

23. Provide a “Freemium” Option – Great Idea for Growth Hackers

If you’re a Software as a Service (SaaS) or software company, you can try using a freemium model for your application or software. A free option for your software or service gets people at the gate and interested in your solutions. If they like it enough, they may consider paying for it.

24. Create A Free and Useful Tool for Your Customers

Free tools, even simple ones, such as calculators, calendars, or what have you can improve the sentiment that your audience may have for your company. If your tool is beneficial and useful enough, lots of users might use it which would generate lots of traffic. This growth hacking strategy would help your user base.

25. Integrate an Opt-in Form on Your Website

A subscription form or opt-in form on a landing page or homepage can increase the chances of your audience actually filling it out. A polite popup or exit intent form can add the extra kick for a potential client to notice you. It can also help you assess the effectiveness of your conversion points. Any growth hacker should try this.

26. Disable Your Retargeting Cookies for 45 Seconds

This is because you don’t want to retarget those who immediately left your site without checking it out. Through JavaScript, you can set your retargeting cookies off for at least 45 seconds. With this growth hacking tactic, you can make sure that you only retarget users who want to see what you have to offer.

27. Put Your Old Articles in A Newsletter and Send them to Clients

If you already have a growing collection of articles and posts, it’s a great idea to repurpose them into a newsletter and send them out. It is an easy way to increase traffic to your articles and use our mailing list.

28. Make a Thank You Page and Offer Other Products or Services There

A Thank You page when signing up or when receiving your product can be the perfect time to offer additional offerings you have. They’re already interested and happy with what you can do so they may be open to what else you can do.

29. Utilize Pre-filled Form Fields – Growth Hacking Success

If there is similar or duplicate information that you don’t want a user to fill out again, you can pre-fill them through software, such as Formstack or Sitecore. This makes it easier for your users to convert and persuades them to avail themselves of your services — a highly effective tactic for customer acquisition.

30. Provide Content Upgrades to Your Blog Posts

An easy and effective lead generation and customer acquisition tactic are to offer content upgrades in posts and articles. You do this by extending one of them by giving more content and entries that can be found for download in exchange for signing up. From bonus tips and advice to tools, videos, and checklists, these can improve the chances of you gaining their contact information.

31. Organize a Schedule for your Google AdWords Call Extension

Phone calls may come at unexpected times when no one is around to answer them. With a phone number call extension on AdWords, you can set a time when the call extension appears so you can be sure that someone can answer them when they are seen.

32. Bid on Competitor Keywords through Gmail Ads – Gmail Growth Hacker

Gmail Ads are affected by keywords that are found in a user’s inbox. For example, if they receive lots of emails with the keyword about cars, they’re likely to receive ads about cars. You can use this knowledge to find potential customers who are receiving newsletters and promotional materials from competitors. Then you can offer them similar but better products or services.

33. Send Emails that have One-Click Webinar Registration

Through a URL, you can pass user information so when they click on the call to action button, they are able to automatically register to a webinar with their contact details. Your landing page or webpages must be able to collect this data however but when that’s done, you make it effortless for your customer to register. Getting them faster through the door is a great way to market and promote to them faster.

34. Create and Use Facebook Lookalike Audiences

When targeting ads on Facebook, capitalize on your email list by making a Facebook lookalike audience. This ensures that you target the same people who sign up and subscribe to your email list on social media.

A growth hacker checks a website for the forms that are used in growth hacking.

35. Incorporate Hidden Form Fields on Your Forms

With more data and information you have on your leads, you can cater to and develop them more. You can do this by using a URL that can be received by a hidden field on one of your forms. Using this, you obtain more data about your leads without making fill out multiple form fields. It can be the location, interest, referral link, or campaign.

36. Send Follow-up Emails that Look Like Correcting Your First Email

You can automate follow-up emails to appear like you “forgot” something on the first email. You can send an email that has a missing link or file then send a follow-up email correcting that mistake. Conversions tend to increase from the second email through this tactic.

37. Incorporate Exit Intent Popups on Your Website

These allow you to leverage your website traffic by displaying a last-second offer before they can leave. This is very effective for e-commerce sites or pages that cater to the “Decision Stage” of the buyer’s journey.

38. Trigger SMS from User Behavior for Growth Hacking

With SMS automation tools like Twilio, you can automate text messages after someone converts one of your marketing campaigns or webpages, visits multiple webpages, or subscribes to your mailing lists. This is highly beneficial as text messages have inherently high open rates.

39. Develop Automated Webinars – Educational Growth Hacker

These types of webinars can run by themselves without human intervention. Through recorded videos and structured webpages, you can provide educational videos that your potential customers can use. This is an awesome growth hacking strategy if you have the time and knowledge to share.

40. Use Personal Email Addresses Instead of Company Ones

People might respond better when they see that the email seemingly comes from a real person rather than a faceless company email like info@company.com or customerservice@company.com. Seeing an email from “johnsmith@company.com” feels more genuine and people can have a better impression of it.

41. Add a Human Profile Photo to Social Media Profiles

Whether it’s your LinkedIn, Facebook, Instagram, or Instagram profile, it’s a good idea to add profile photos of a person there too. If it’s a company logo rather than a human, it can feel less personal. This humanizes your company and the person who sees it may want to interact with your company more.

42. Create a 404 Page That Looks Like a Landing Page

When people get lost in your site, making your 404 page a landing page can turn it into a new point of conversion. You can offer better pages they can check out, add a subscription form, or provide links to PDFs and ebooks of tools and resources.

43. Be On the Lookout for Easy Opportunities or Simple Issues

Regularly check your website if there are areas you can quickly improve or fix. Ask yourself questions about the current status of the site.

Are some pages of the website not converting well? Are there untried ways to improve visitor engagement? Are there images or text that are missing or could be changed?

Through some little changes and fixes, you’ll be able to greatly improve your business website through this growth hacking tactic.

44. Integrate an Entry Overlay – Web Design Growth Hacking

Entry overlays are like popups that appear once a user views a webpage. Especially with high-traffic pages, you can get high conversion rates from these. You can do this by including CTA buttons to sign up or contact your business in the overlay.

45. Tag and Mention People When Posting Content on Twitter or Facebook

It may seem obvious but tag and mention whoever is involved when you post on social media. The post can be seen by people that follow them so it is a good way to get extra likes and interactions.

46. Make Lists on Twitter

Making lists of people on Twitter can help you keep your follows and followers organized while increasing your visibility on Twitter. This growth hack can boost your online presence quickly and efficiently.

47. Use Polls on Youtube and Youtube Shorts

New features in Youtube such as the Polls and Shorts on Youtube increase the reach of your Youtube account since many people tend to interact with them so you can gain additional views and interactions. You can do growth hacking on your Youtube account.

48. Implement Autoresponders and Send Follow-up Emails

Through tools like Wishpond or Mailchimp, you can automatically send email as soon as a potential customer interacts with your forms, popups, or landing pages.

49. Target Leads in Google through Google Customer Match

You can combine your leads in Google search, Gmail, and Youtube using Google’s customer match. By uploading a list of contacts, Google’s algorithm allows you to target your best leads there across the search engine’s entire network. This is great for lead generation and nurturing and user onboarding.

50. Add 30% Scroll Popups on Content

If you don’t want an entry overlay, you can use 30% scroll popups instead. It’s a popup that shows up after a user engages and scrolls down the page. This is great because very few people actually make it to the bottom of a page. By showing them a popup, you can direct actively engaged users to contact you and get your product or service.

51. When Sending Emails, Add The Customer’s Name on the Subject Line

Using the specific user’s name on the subject line when you email them is an easy way to improve your open rates. Email service providers can achieve this through “Merge Tags” after you’ve collected their actual names from your leads.

A growth hacker experiments if his growth hacking strategies in their website are working.

52. Experiment and Test New Strategies and Tactics

Whether it’s A/B testing your homepage or trying out different content marketing strategies, it’s always wise to try new things that would work for your target audience. Plans and campaigns to acquire your potential customers are not one size fits all. Simple tweaks and growth hacks to your website, such as adding a new call to action or changing the layout can lead to further conversion and growth.

53. Use the Local Locations Option on Google AdWords to Target People

AdWords is smart enough to separate searchers within a location rather than someone who searches for that location. For example, if you’re a business in New York, you want to target New Yorkers rather than the many people who search for New York. With AdWords, you can target people within a specific location and not just people searching for that location.

54. Test Your Headlines for Blog Posts Before Publishing

Software such as Surfer SEO or SEMrush, can check the SEO of your headlines before you publish them. These can check if you have the right keywords that people actually search for and the type of headlines that people click on.

55. Create PDFs of Articles as a Means of Upgrading Content

One of the easiest growth hacking tactics you can have is to save your blog posts to a PDF and offer that as content upgrades in other pages.

56. Add Positive Client Testimonials on Landing Pages

To improve your credibility, you can add positive client testimonials or reviews to your website. When potential clients see how your previous customers had good experiences with you, they may be more willing to trust and buy into what you offer.

57. Incorporate Autoselect Form Fields on Forms – Web Dev Growth Hacker

You can enable auto-select form field options in landing page forms. This makes it easier for users to fill it up and convert as they don’t need to select the form first. Easing users into what you want them to do is a good step in the right direction. Usability and intuitiveness are very useful when optimizing your sales funnel.

58. Send Traffic to Landing Pages Instead of the Homepage

Having a beautiful and engaging homepage is one thing, but if a possible customer has a certain intention of what they want to buy, the homepage may not be specifically catered to that. A dedicated landing page fixes that issue altogether. For example, if a digital marketing agency has ads for web design, they should drive traffic from that to their web design landing page. A homepage may sell other services so a potential customer may not want to look at that when they want a specific service.

59. Clean Your Email List – Better Growth Hacking

You have to tidy up everything in life and that includes your email list. Your email database can see what emails have not been opened or converted for a certain time. If so, it’s time to remove those users from your email list so can optimize who your real user base is. Managing and improving your email list is important in generating leads and developing your business.

60. Determine and Target Top Referrers through Google Analytics

Use Google Analytics to check where you’re getting referrals from. If you notice specific pages, websites, or social media platforms that gain a significant amount of traffic, you should focus on them. Find ways to improve on those top referrers so you can get more traffic from them.

61. Use Merge Tags to Personalize for Landing Pages and Popups

When you personalize a message or content to a specific customer, it can drastically improve the conversion rate. People don’t like templated messages. It makes them feel like they’re not talking to a real person. Through merge tags, you can dynamically include personal information to headlines, email bodies, blog posts, or CTAs to your landing pages and popups.

62. Write a Detailed CTA That Says Exactly What the Button Does

Call to Action (CTA) buttons are tricky. You want potential customers to make an action and some can be a bit vague. If you be more specific about what will happen when they click the button, it can be more effective. For instance, using “Get a discount” or “Increase the Reach of My Business”, as CTAs can be better than using just “Get in touch”.  More conversions can be had when your CTAs are simple and specific.

63. Utilize the AIDA (Attention-Interest-Desire-Action) Copywriting Formula

If you’re not sure how to write the copy for your landing page or email, make use of the AIDA copywriting formula. This is an effective method to growth hack your business.

64. Use the AdWords Keyword Planner in Looking for Keyword Opportunities

Even if you’re not currently working on AdWords campaigns, you can still capitalize on the tool using its keyword planner to find keyword opportunities for your content. You can find what keywords you can use related to the niche you are targeting in order to optimize your content.

65. Use the Skyscraper Technique for a Better SEO Page

The skyscraper technique is a method of optimizing your article’s SEO by looking at the high-ranking articles on the keyword you want and writing content longer and richer than that. Kind of like how different countries have made skyscrapers that are all taller than the last one until they can claim to have built the tallest skyscraper. Through this technique of creating content, you can be seen even in highly competitive keywords.

66. Launch a Referral Contest – Contest Growth Hacker

You do this by asking users to refer other users to win a prize. People have a natural desire to win so this can increase sharing and engagement among users. When done well, your contest may even go viral and more people can learn about your company. This growth hacking technique can seriously develop your business.

67. Prepare a List of Hot and Warm Leads through Marketing Automation

When you gather hot and warm through marketing automation software, you can see which users are most engaged and ready to buy. An easy way to see this is by checking which users have visited a certain page at least twice in two days. That means they’re really at the decision stage and simply waiting for an opportunity to buy.

Picture of the Settings button in the WordPress dashboard that a growth hacker uses to apply growth hacking techniques.

68. Trigger a Popup from a JavaScript Event

Through a JavaScript event, you can trigger a popup that can direct users to however you want. From filling out a form, going to a certain page, or downloading a portfolio, it can be a number of things as long as it aligns with your growth hacking objectives.

69. Prepare and Comment on Slideshares on Related Topics to Improve Traffic

Slideshares are a modern way to share information. When you create them with helpful advice and tricks, it can lead to more traffic on your website. You can also comment on popular Slideshares to lead people towards your website as well.

70. Browse 100 or More LinkedIn Profiles a Day – Simple Growth Hacking

When you view a person’s LinkedIn profile, your profile can be suggested for them. This can increase your visibility as a user and company. You can even use Chrome extensions like Linkclump to open and view multiple profiles at once.

71. Retarget Using Specific Content that Users Viewed

You can make a customized retargeting campaign from a successful piece of content. When doing this, you can position and target them effectively. For instance, they just viewed a web design page, you can retarget specific viewers of that page with a retargeting ad for web design. This can increase your chance of converting them.

72. Use Software to Track and See Who Reads your Emails

Hubspot offers tools like Sidekick that can allow you to be able to read when someone opens and reads your emails. This can let you gauge who you can follow up with or who has an interest in what you offer.

73. Look Back on Your Landing Page and Identify What You Can Improve

If you have a website, making one and just letting it be is not enough. You have to constantly observe and monitor the performance of your landing pages. When potential customers visit your website and the landing page does not lead to conversion, you may have to optimize your landing page.

74. Add Directional Cues to Your Website UI –  “For the UX and UI Growth Hacker”

Arrows that can subtly direct people where you want them to look can increase your conversions. It doesn’t need to be arrows. You can be more subtle in the design as long as you can push users to what you want them to do.

75. Republish your Blog Articles and Content on LinkedIn

LinkedIn also has its own publishing platform that you can capitalize on to get more out of the content you’ve already posted on your website. This growth hacking technique can help you reach 171 million users of LinkedIn and build a following outside your site.

76. Reach Out to Influencers to Share Your Posts and Pages

Asking influencers to share your posts and pages is a great way to reach additional potential customers and clients. As long as the influencer is related to your niche or appeals to the demographic you’re looking for, it can increase your lead generation and conversion. Simply reach out to them through social media or email if they prefer and you can work out an agreement from there.

77. Try Google AdWords Email-based Retargeting

Google AdWords can take a list of contacts and then process that to retarget a specific group of people based on that list. It leverages the entirety of the Google network so you can reach more people that use Youtube, Gmail, Google search, or other Google services.

78. Use Landing Pages to Gauge Interest on New Products or Services

If you have a product or service idea, even if it doesn’t exist yet, you can test how if it is product-market fit or if it’ll work out by making a landing page for it and assessing how many people view or take interest in it. If it gains a lot of traffic, it may be a good idea to create and launch that product or service.

79. Ask for Feedback on Social Media – Growth Hacking in Social Media

Communicating with your audience directly is an effective way of knowing what they want. This is a legitimate and genuine growth hacking method of gaining comments on how you can improve and work on your products or solutions. This way you can make sure your offerings are product-market fit.

80. Tell Users to Share the Products or Services after Being Converted

When you have successfully converted a user — either by having them fill out a contact or subscription form, you can also ask them to share it on social media. You can offer an incentive for them to do this and it’s up to you. Having your customers help you out with growth hacking is one of the essential techniques you can do.

81. Cultivate Strong and Beneficial Partnerships

Whether it’s related to your business or not, partnerships can help your business quickly grow. Most people shy away from this since they’d rather be independent than trust someone to assist them. Sharing revenue or industry secrets are legitimate worries but a good partnership can stimulate growth for your company.

You can gain access to elements and fields of expertise that can build your business. For example, partnering with a design and development agency, such as Qadra Studio can lead to a complementary website as part of your partnership.

As they say, “If you want to go far, go together”. The same can be said about business partnerships. The right partnership can be a dynamic and fast way in growth hacking your business. Worries about sharing revenue or knowledge can be mitigated through negotiations and the placement of proper safeguards.

A shot of a product page in an e-commerce site that a growth hacker can apply growth hacking techniques to.

82. Send a Shopping Cart Abandonment Reminder Email

For e-commerce websites, this is very useful as some customers may add a product to their cart but never check it out because they forget or are still undecided at the time. Remedy this by sending an email to remind them that they left the checkout page without buying it. You can address any apprehensions they may have and give them a chance to come back.

83. Send Out Webinar Reminder Emails

No matter how important anything is, people tend to be forgetful, especially if they can have a lot of things going on. So if you have a webinar, make sure that you have a good attendance by emailing or messaging attendees numerous times before and during the day of the webinar.

84. Add Google Calendar Invites In Emails

Google Calendar makes it easier for people to set meetings and dates with just an add-on for emails. You can invite them inside the emails and they’ll also get a reminder when the meeting is about to start.

85. For Login Pages, Add Social Logins

Social logins are when you give an option to connect their Facebook, Twitter, Google, or other existing social media accounts instead of creating an account on your website. Adding this option for logging into your website can improve your login rate by at least 8.5% — an easy yet efficient growth hacking strategy.

86. Draft Pre-written Emails for Leads to Send to their Managers

If you’re speaking to someone who needs the approval to purchase your solutions or attend an event, you can make it easier for them by creating pre-written email templates that they can submit to their management.

87. Schedule Emails to Send Within Office Hours

Using Gmail, Mailchimp, or other email software, you can schedule your email to only send during office hours whenever that may be. This way, you are sure that your leads are working and awake so they can reply and handle your messages.

88. Automate Emails to Remind Users to Renew their Products

If your business sells products or services that need to replaced or replenished, you should automate an email that offers the same product or service again at a certain date in the future. Depending on your offering, it can range from a few weeks to one year or more. You can also set a reminder for yourself to send these types of emails when the time comes.

89. Score Leads to Assess Performance

Apply lead scoring to analyze leads based on page views, scrolls, downloads, forms filled, or other behavior, along with personal information and interests. By doing this, you can categorize your audience better, remove unengaged leads, and optimize for your high-performing leads and prospects.

90. Create and Utilize Progressive Signup Forms

If you have a lot of personal information to ask from a user, it may seem daunting if you’ll simply stick them all out on one page. Instead, you can use a progressive signup form that only asks for a few pieces of information at a time. This makes it easier for the user and reduces barriers in converting them.

91. Create and Add a Hello Bar to your Website

A hello bar automatically scrolls with a user when visiting a website. You can add a CTA button or copy here to further market to your audience. This is a simple yet effective growth hacking tip to convert users by constantly reminding them of what they can do.

92. Add Free Stock Images to Articles – Free Growth Hacking

A Blog Post with just text tends to be very boring that no one will end up reading. Spruce it up by adding free stock photos and break the monotony of just reading text all the time. Websites like Pexels or Unsplash offer numerous free photos you can use.

93. Convert your Popular Social Media Posts Into Pinterest Posts

Recycling content is a great way to increase your leads and improve your reach. If you have popular Facebook, Instagram, or Twitter posts, you can convert them to Pinterest posts so they can reach a different kind of audience from there.

A growth hacker monitors performance for growth hacking through graphs.

94. Monitor Your Business’s Performance

This may seem like a no-brainer but sometimes business owners can be too overwhelmed by other matters to pay attention to their business performance. Taking the time to check if your pages, tactics, campaigns, or strategies are doing well is a great way to measure and improve them in the future.

95. Create a Google Business Page

Make a Google Business Page tied to your physical location so it can appear when someone searches for your company on Google. This also adds credibility to your company and makes it easier for them to find you.

96. Include CTA buttons In Emails

You can add CTA buttons in your emails instead of inline links. These buttons are more noticeable and can increase clickthrough rates. This growth hacking strategy can reduce bounce rates for emails.

97. Add a Subscription Field to Blog Posts

On the top of your blog posts or directory, you can add a subscription or feature box to allow them to sign up for the product you’re promoting. This gives possible customers a chance to acquire your product as soon as they can.

98. Use a Click Popup CTA on your Landing Page

Instead of using a form, get a click popup as your CTA. Forms with multiple fields can be daunting for people so presenting a CTA button first can increase conversions.

99. Match Landing Page Copy with Ad Copy through Automation

When done automatically, you can optimize the landing page and ad copy to a specific customer. Through JavaScript, you can dynamically personalize what the landing page looks like depending on the ad that was clicked.

100. Post and Launch on a Tuesday – Strategy Growth Hacker

It depends on your location and culture but Tuesday is typically a great day to launch, products, features, or articles for growth hackers. This is because it’s generally the day with the highest engagement on social media.

A growth hacker fell asleep on a couch with a book titled "Growth Hacking" on his face.

Contact Qadra Studio For Growth Hacking Strategies

If you want to apply growth hacking strategies on your website, you can talk to Qadra Studio to start now. We’ll create and implement the latest and most effective growth hacking tactics applicable to your company and business. Using our knowledge of web development and web design, we can help you expand your customer reach, boost your company, and increase your revenue. Contact us now about all your website design and development requirements.

]]>
/growth-hacking-100-growth-hacks-tips-strategies/feed/ 0
How to Outsource/Hire a Web Developer – The Ultimate Guide 2021 /how-to-hire-a-web-developer-the-ultimate-guide-2021/ /how-to-hire-a-web-developer-the-ultimate-guide-2021/#respond Thu, 02 Apr 2020 06:25:12 +0000 http://qadra.studio/?p=6811 As a business owner, a website has the potential to expand your customer reach, develop your business, build your brand identity, and increase your bottom line. In the digital age, any serious business has a website in place.

There are many ways you can do this. One is you can create one yourself using website builder tools. WordPress, Wix, Foursquare, Joomla, and Drupal are just a few tools that can let you build websites on your own. Another is by hiring a web developer who will take care of the work for you.

There are numerous advantages and disadvantages to each option. Using a website builder would save you money but hiring a web developer saves you a lot of time and effort. You may save money by learning all about web development so you can develop a website yourself but you may not have the time and effort.

Even if you believe you are capable of it and do the work, you may not end up being an expert on web development and you’d encounter a lot of problems along the way.

To save yourself the stress, it’s easier to simply hire a web developer. They can fill in the gaps in your knowledge and create a professional website.

If you choose to get a web developer, you need to know the basics and tips on ensuring how to make your hiring process and project run smoothly. Continue reading our guide on just what it takes to hire a web developer.

Monitor in a desk showing how to get started in web development and a control panel. How to Hire a Web Developer

Guide to Hiring a Web Developer

Establish the Details of the Project

The first step you need to do is establish your goals and objectives for the web development project. Without this, it’ll be harder to know what to look for. Even if you find someone to develop for you, you wouldn’t know what to instruct them.

There are two major tasks in creating a website. These are the web design (i.e. graphics and visuals) and web development (i.e. functionality or coding). Web design can be about creating a logo, header image, page layout, or design effects. The web development part is the behind the scenes functions of the site, including adding a shopping cart, custom image slider, or a management panel.

Depending on what part you need more, you may hire more people or specializations. When building a website from scratch, you need more people to do both.

Protips:

Make sure that you are clear, concise, and detailed in defining the project. If you do this, you’ll be able to:

Save time from the word go

When you’re already clear on your expectations and goals, the web developer wouldn’t have to spend so much time in the discovery and consultation process. When they have all they need without squeezing them out of you, they can get right into the project and complete it faster.

Appeal to the right candidates

When you post the project, you won’t attract the wrong people who are qualified for the job. Keeping it vague and general will let inexperienced candidates apply as they would seem capable of the job. With clear project details, candidates will know what you’re specifically looking for so they’ll only apply if they have the right skills and credentials.

Get better quotations

The complete project details and extent of the work will give potential developers the right idea of how much time and money the project needs to cost. Sudden changes in cost would also be unlikely.

Plan the project right

When you become specific in creating the project details, your ideas and concepts will be clearer to your team and the web developer you’re hiring. A better vision during planning is vital in completing the project effectively and successfully.

What kind of developer do I need

Once you’re clear with the kind of website you want to create or the redesign of your existing site, you need to start looking for a web developer to hire. The job of a “web developer” encompasses a lot of skills and duties that may surprise you.

Difference between a Web Developer and Web Designer

Both of these titles are in charge of the creation of a website. As such, their jobs may overlap in some aspects. But to put it simply, the designer is in charge of the graphics, visual facets, or look of the website. Meanwhile, the developer writes the code or programs the functionality of the site.

The designer creates assets such as images and icons using graphic design programs, including Adobe Photoshop. Outsourcing graphic designers do not develop or launch the site. They just devise a representation of what the site will eventually look like. There’s someone else who is typically in charge of developing and launching the site.

However, there are more designers nowadays who are capable of implementing the sites themselves. They have the skills of both web designers and web developers equipped with knowledge of writing markup languages such as CSS, HTML, and JavaScript.

The developer writes the code to enter and change files and functions on your site. They can make sites from scratch without the need for website builders like WordPress or Wix. They can also utilize development-related tools such as code editors.

Difference between a Front-end and Back-end Developer

Web development is divided into subgroups. The biggest ones are front- and back-end development.

The front-end is what visitors see in their browsers while the back-end refers to how the website manages and communicates with the server and database.

Front-end developers are similar to web designers if they’re not already the same. They use the same terms and both take care of the visual aspect of your website. They share a lot of responsibilities but the front-end developer does not necessarily have to be the one who designed or conceptualized the visuals of the website despite being in charge of it.

Back-end developers prioritize the functionality of the website. Aside from that, they handle the performance of the site to ensure that it remains fast along with other technical issues. They are proficient with various programming languages such as PHP, Python, Ruby on Rails, and Java.

What is a Full-stack Developer

Front- and back-end developers are specialists in web development. They are experts in their domain but rarely dabble in the other’s discipline. Now, full-stack developers can work on all aspects of the website.

Typically, a website may need two or three people, namely a graphic designer, front-end developer, and back-end developer. A full-stack one can do everything. They’re a jack of all trades who can build websites from the ground up starting from design, functionality, coding, and implementation.

Full-stack developers are more expensive but they may require less coordination as there are fewer people involved. It can speed up the process since there will be less back and forth. However, a downside to this may be that they’re not as deeply knowledgeable in one part as the other. Maybe they’re better as developers and not as designers or vice versa. You still have to look for one that can competently and expertly do both.

Should I get Freelance, Full-time, or Retainer

It totally depends on your needs and your project details. Do you need to hire a part-time and freelance developer or a full-time developer?

If you only need a one-off and small job, a freelancer is suitable for your needs. You can simply agree on the deadline, price, and delivery and they’ll develop the website. After they complete the job, you manage the site by yourself. If you have any changes or additional features, you can simply hire them again.

That is appropriate for company websites or brochure sites that would not change or need a lot of maintenance. It’s ideal for those who plan to manage the website themselves.

While this is cheaper, it does have its drawbacks. For one, if you only have minimal technical skills, some issues may be too much for you. It could also be slow and long to hire a new freelancer when you want to add or change a feature. For these cases, you should consider hiring a full-time web developer.

This would be better if you’re building a complex e-commerce site with large databases or a complex news site with lots of content being published. These large and complicated websites need a lot of hands-on work for the various changes that can happen frequently.

However, you can also have a retainer for web development or a project-based developer. They’ll also work full-time but wouldn’t be a full employee of your company.

Two female web developers working in a brown table.

Where to Hire A Web Developer

The internet and the connectivity it brought to the world has made it easier to look for and hire web developers. Gone are the days you have to post and browse at local classifieds to hire people. Nowadays, there are user-friendly websites where you can find professionals across the globe that can work for you.

Freelance Websites

Upwork

It’s a popular site to hire all kinds of freelancers and not just web developers. You will find a lot of potential candidates here but it may require a lot of research in finding the right one fit for your needs. There are various tools in the site itself, such as time-tracking and automatic payments once goals are achieved.

Freelancer

Another popular choice for freelance web developers and remote workers. This site has the usual features as well including real-time chat and a milestone payment system.

Fiverr

The freelance web developers here can be cheap as they may typically start with $5, hence the name. Just take note that you get what you pay for. There are more expensive telecommuting workers, however. Again, you also need to do a lot of research if you want a quality web developer.

Codeable

It’s an outsourcing service for professionals specializing in WordPress. Like with other sites, you just outline what you need and you can match with the right developers.

Web Development Studio

If hiring lone or small freelancers doesn’t appeal to you, you can search for web development studios. You also hire them either in projects or retainers but you’ll be hiring a full team of experts instead of an individual. It’s usually more expensive than freelancers but it can be worth it based on your requirements.

For one a full team would have better checks and balances between them to ensure that the quality and standards are met. With large and complex projects, a team can work longer and provide better outputs. This is only recommended for big projects though. Small development projects for them would be overkill.

Job Posting Boards

If you’re looking to hire a full employee, there are job posting boards on the internet for this. LinkedIn, Indeed, and Monster are popular resources you can use. Various website building tools can also have marketplaces where there are freelancers, such as Squarespace, Wix, Shopify, and WordPress.

How Much Budget is Appropriate

Deciding on how much a website’s pricing and cost would be is a difficult task you’ll have to get through. Estimating the right price depends on many factors. These could range from the skills and experience of the developer, the size and complexity of the project, the work location of the developer, and even the job portal you found them in.

Pay by the Hour or Fixed Fee

The first you have to decide on is if you want to pay a fixed price or hourly. Depending on the project, it may have its pros and cons. The two simple factors here are the size of the project and the experience of the web developer.

With a small project and an experienced developer, you can choose to pay hourly. With a small project but an inexperienced developer, pay a fixed price. With a large project, pay a fixed price either way.

This is because experienced developers are already experts in their field. Small projects are nothing to them. They can finish them quickly and commit fewer mistakes. There will be less back and forth between you and them which saves time. For this, hourly pay may be less expensive.

With inexperienced workers, there can be more revisions and corrections which leads to more work hours. The process may be slow which will eat up a lot of your time and money. This is why a fixed price may be better in the long run.

With large projects, you can’t help but encounter errors, issues, revisions, and design changes throughout it. Paying hourly could quickly rack up a lot of costs on your end. That’s why it’s better to ask for a quotation or an estimate for the entire project and agree on a fixed price.

As said earlier, you have to be clear in communicating the project details. A complete and thorough project proposal and scope would fetch you a better pricing estimate and reduce the chances of additional work.

Short Estimate on Possible Costs

To better visualize how much it may be, you should get a rough estimate of the actual prices. As mentioned before, there are a lot of different factors that affect the price so the ranges may be wide. It’s just a reference to how much your web development project may cost.

Project-Based:
  • Small Company/Brochure Site: $1000–$10,000
  • E-commerce Site: $10,000–$50,000
  • Enterprise-Level Site: $50,000–$100,000
  • Resolving Bad Plugins or Code: $40–$600
  • Custom Plugins and Functions: $100–$1,000
Hourly-Based:
  • Web Designer: $25–$120
  • Front-end Developer: $15–$150
  • Back-end Developer: $75–$150
  • Full-stack Developer: $75–$150

Bonus Tip:

Take note that if you really have no idea how much your web development project may cost, you can always consult with an experienced web developer. You simply need to communicate the details of the project to them and they can give you an estimate of it.

Should You Post a Budget Or Ask for a Quote

Each has different advantages and disadvantages. However, the basic guideline is a more flexible budget can ask for a quote but a stringent one should post the budget in the proposal. If you don’t have a lot of money to spend, add it to the proposal so it’s clear for the candidates if it’s worth it to them or not. This may scare people off but it’s better than leading them on or outright lying.

If you have a flexible budget, you can ask for quotes. This way, you also won’t discount possibly perfect candidates right off the gate if you underestimate your budget requirements.

Creating a Job Offer

Right now, it’s time to post the job offer. As previously stated, you need to communicate the complete and correct details of the project. This allows the prospective web developer to get the right idea on how much the project should cost, what work is needed, and what skills are required.

What You Should Include
Background Information

Start by introducing yourself or the company you represent. What does your company do? What is your brand? Tell them about the overall goals of the company and your target market. This is important as it’ll give the developers an idea of the project scope and what you’re all about.

Project Summary

Second, give them a bird’s eye view of the project. Be clear on what website designs, site functions, features, and changes you’re after.

Deliverables

Include what result you’re after. Is it just a PSD or Photoshop file, a Wordpress theme, a custom plug-in, or a complete website? Let them know what format and what exact output do you want to have in the end.

Current Assets

This is helpful as it will let the developer know the existing style or identity you have. It could be brand guidelines, color palettes, existing assets, website copy, logos, wireframes, or the current website. Give whatever you have in stock as it’ll help them provide a better output for you.

Picture of an Ideal Candidate

Give them a snapshot of the kind of candidate you want. Clearly describe the skills and experience they should have and other special characteristics you’re looking for.

Deadline

When do you want the project to be completed? You can plan for delays or problems so it’s better to post a tighter deadline than needed. Through that, you have some contingency if you encounter some problems.

Additional details:

These may not be needed but this extra information can make your project details more effective.

Mockups

You can devise visuals to show them a rough mockup of what you want your website to look like. It could be as simple as a sketch on paper or a layout done using Adobe Photoshop.

Design Pegs

If you have sites or assets that are similar to what you want, you can also add them. This gives your developer something to start with. You could also go to the opposite and include designs that you don’t want.

Small Test

When you post a job, many people may just send a templated application to it even if they aren’t qualified or they haven’t read the project details. You can quickly eliminate these people out by instructing them to use a certain subject line, answering a question, or including something in the message body. You’ll know who’s actually read your project and is serious about it.

Four people including web developers and client having a meeting in a brown table during the day.

How to Assess the Skills and Experience of a Web Developer

Once your project is posted or sent to potential candidates, you will hopefully see applications and responses. But how do you know which to choose?

1. Technical skills

The first factor you have to check is if they have the technical skills and requirements to effectively complete your project. If they need to create a website from scratch, make sure that they are equipped with the knowledge required to do such a thing. Review their credentials or ask them about their skills to do this.

2. Response Time/Communication

Promptly reaching your hired employee is important. If you encounter an issue or want a change in the project, you don’t want to wait days before hearing back from them. You can test their response time by writing or messaging them a few times and see how long they respond back.

Also, analyze how they communicate with you overall. Do they speak clearly and concisely? Do they respond adequately to all your questions? Are they generally pleasant to work with? Their communication skills are important to complete the project smoothly.

3. Previous projects

If they have a portfolio, study it carefully. If not, you should ask for it. You’ll learn about their experience, skills, strengths, weaknesses, and style. They can show you their own website, or simply screenshots or code snippets of their past work.

4. Customer Rating and Testimonials

Many of the freelance websites have spaces for customer feedback. Design studios may also ask you for this. When reading through these, don’t just consider the overall rating but carefully read the comments. You can get an understanding of their work ethic, turnaround time, probable issues, and other features.

5. Experience

Web developers with enough experience make fewer mistakes and better outputs in general. They may cost more but they also work faster. New or less experienced developers may be cheaper but you may encounter more problems later on. It’s your call on what works best for your project and company.

6. Paid tests

If you have the time and resources for it, you can have your candidates perform a paid test. This is very useful for large projects. Give them a small task they can work on and evaluate their performance. Take time to assess how they work and communicate with you throughout it. You will get a sense of how they will be throughout the entire project

Completing the Project

After choosing a web developer to work with, you can start working on the project properly. Starting from the beginning, here are the steps you need to take:1.

1. Arrange and conduct a meeting

Message the developer if you can have a meeting. It depends on you if you want it to be by video call, phone call, or in person. If you have a complex project, emails or short messages are not advisable. During the meeting, go through and outline the project from beginning to end, field questions or potential problems, and ask for their input.

2. Establish milestones

With larger projects, you need to create milestones throughout the project. You’ll be able to see how the project is going throughout the process. Is it going well on schedule? Are there any problems throughout the development? You get to review the current progress instead of just receiving the finished product at the deadline.

3. Decide on a mode of payment

This is important in the exchange of service. Prepare a mode and schedule of payment that you can both agree on.

4. Pay the deposit

A deposit ensures that both parties are committed to the completion of the project. In the acceptance of the deposit, the web developer usually starts their work.

5. Follow up on the developer

Throughout the project, check on its progress by assessing it after every milestone. When you’re satisfied with the output and progress, you can also release the payment at this time.

6. Perform a final review

Once all milestones are done and the project is completed, you can do a final audit. Review if the web developer has done well throughout the project or if there are any problems encountered. Once you are satisfied, you can pay the remaining fee.

It’s a good idea at this step that there is a warranty or maintenance period where the web developer would agree on a time to fix issues that may occur on the website.

Hire a Web Developer Now

Website builders can enable anyone to develop a website nowadays. However, there are still a number of reasons why hiring a professional web developer will be better for you in the long run. For one, a real developer is capable of more than the builder can give you and finish the job faster. Outsourcing this task will enable you to focus on more important parts of your company or business.

Hiring a web developer can be difficult at first but it can get easier after you get more experience with it. If you build a good working relationship with previous hires, you can continue working with them. That way, the process can be faster and smoother.

Are you looking for a web developer to hire? Qadra Studio can give everything you need in website design and development and more. Contact us now and understand why we’re a top web design and development studio in the Philippines.

]]>
/how-to-hire-a-web-developer-the-ultimate-guide-2021/feed/ 0
7 Content Management System Advantages /7-cms-content-management-system-advantages/ /7-cms-content-management-system-advantages/#respond Tue, 14 May 2019 01:50:19 +0000 http://qadra.studio/?p=1007 Are you wondering why you need a content management system (CMS)? Content Management System advantages come in many forms.  If you’re looking for a smarter, faster, and easier management of web pages, you need a content management system. The right CMS resolution enables you to save on money, effort, and time. A CMS allows your staff to easily replace, edit, and maintain any number of web pages on your website.

Here are seven content management system advantages for your website:

Content Management System Advantages

stephen phillips hostreviews co uk zs98a0DtKL4 unsplash 300x200 1

1. Effortless, fast, and easy content creation

With a CMS, you’ll be able to add any number of new pages on to your website without exerting much effort. In fact, your website can be completely managed by means of an administration control panel, which allows you to add new images, articles, polls or other objects or features. The intuitive interface of a CMS makes the process of content creation fast, easy, and effortless.

2. Technical experience is not needed

At present, you might be having a staff of web designers or developers to handle your web site. With a CMS, you’ll be able to choose to handle your web site by your self. The easy-to-use control panel makes it easy to handle every little thing from article management to the general feel and look. Since technical web experience is not needed, you’ll be able to handle your website yourself thereby reducing costs.

kelly sikkema YK0HPwWDJ1I unsplash 300x200 1

3. You’ll get a searchable website

A content management system will make your website searchable thus allowing users to search your content quickly. A search system will save users time and effort in looking through a number of static pages to search for the data they need. They’ll just type something in and the result will pop out. The search feature of a CMS is much less irritating and gives guests a great user experience.

4. You can schedule your content

Most content management systems allow you to publish your articles by schedule, thereby enabling you to publish content on a specific time and day of the week. This characteristic is extraordinarily helpful particularly if you wish to publish or update your content at specific times. A CMS can and will update the content for you.

5. Your web content gets protection

You can choose to make only some users see and view some pages on your site. For instance, you allow anyone to view the basic articles and content of your website. However, to view the premium content, they need to register first.

6. Consistent web design for your site

You need not fret about coming up with new pages for every new article, as your CMS can readily and routinely create them for you. Every new article webpage can be created from a single template and you’ll be assured that the appearance and feel of your website will remain the same, no matter how much content you add.

code 944499 640 300x161 1

7. Future-proof and flexible features for your website

CMS like WordPress has a huge resource of extensions, thereby enabling you to develop your web site additional and with higher performance. Whether or not you want in your Ecommerce, Galleries, Forums, or Classified Ads, you’ll be able to pick from thousands of plugins and extensions.

Get Your CMS for Your Website Now

Looking for a CMS? Interested in employing content management system advantages? At Qadra, we will help you put up and implement your very own CMS through WordPress or custom CMS software depending on your needs. You can instantly add your own content or let our team will help you get started with content creation. We can also supply in-depth coaching and training on CMS so that you or your team can manage your CMS system. Read more.

]]>
/7-cms-content-management-system-advantages/feed/ 0
Web development vs web design: what is the difference? /web-development-vs-web-design-what-is-the-difference/ /web-development-vs-web-design-what-is-the-difference/#respond Thu, 02 May 2019 02:48:04 +0000 http://qadra.studio/?p=979 Is there any important difference between web design and web development? A staff of various web specialists is concerned in scaled web initiatives — like building a web portal from a sketch. Harmonious cooperation between developers and designers contributes to web challenge success. However, in case you want sure enhancements on an already current website, like some small challenge, chances are you’ll rent just one particular person, or just some individuals. However what sort of specialist do you want, and what skills do they should have? As some individuals are nonetheless confused in regards to the distinction between web developers and web designers, let’s clear it up.

What does a web developer do?

Developers, compared to designers, don’t prioritise making web resource look visually attractive. Instead, they focus their efforts on code cleanness and creating technically sound website or app performance. Web development is divided into two interrelated areas — front-end and back-end development — which serve two important functions.

Front-end development is responsible for creation of the markup, using scripting languages for implementing typography and font households, animations, drop-down menus, pagination, scrolling and different options seen to finish users that assist them work together with a web useful resource.

Back-end development is about server database administration and requests management. You want a back-end developer in case your website contains dynamic information that needs to be saved safely for later usage and be accessible to be up to date at any time.

What skills does a web developer have?

Frontend developers are expert in HTML (Hypertext Markup Language), CSS (Cascading Type Sheets) and JavaScript, as they use these programming languages to write their code scripts. Backend developers work with PHP, as well as Ruby, Python and ASP.NET. Additionally they know write database queries with the help of SQL (Structured Question Language) or MySQL.

Web developers are often considered left-brained staff. They’re good at analytical and logical thinking. They normally have levels in pc science, programming and other technical fields.

What does a web designer do?

Web designers are chargeable for the appear and feel of a web product, and for branding that affect users. The outcomes of their work are layouts, templates, logos, illustrations, buttons, and different design components. We make a distinction between UI and UX designers, whose duties usually intersect.

UI design, because the identify implies, means designing user interfaces, creating the visible look of every web web page that users are in a position to see on their screens and work together with. UI designer additionally about making the interface look correspond to its designation and features that the UX designer has laid out.

UX design is geared toward offering constructive user experience and user satisfaction whereas interacting with a web product. UX designer creates structural pointers of a website or app format within the type of wireframes, that are low-fidelity, and prototypes, that are high-fidelity and detailed. UX designer additionally outline personas, eventualities and preliminary data structure (IA) and do user testing.

What skills does a web designer have?

Web designers have skills and experience working with such software as Photoshop, Illustrator, InDesign, CorelDRAW and others. They know create and edit vector photographs, images, animations and different visuals in numerous codecs.

Designer are normally right-brained, artistic, imaginative and creative personalities. They’ve a great feeling for magnificence and user experience, and know what shade mixtures and design components location are probably the most user-friendly and efficient. They know the commandments of UI design and fundamentals of graphic design, and perceive users’ wants and needs. Good designers all the time preserve tempo with the instances and monitor present web design tendencies to have the ability to produce trendy options.

Now you could have a greater understanding of web design and web development, and of what most important goals they serve and most important instruments they use. Hire our UX/UI designers or outsource developers or use each companies relying in your web useful resource wants.

]]>
/web-development-vs-web-design-what-is-the-difference/feed/ 0
7 responsive web design tools to test your website /7-responsive-web-design-tools-to-test-your-website/ /7-responsive-web-design-tools-to-test-your-website/#respond Thu, 02 May 2019 02:15:09 +0000 http://qadra.studio/?p=976 More and more individuals, including your potential and existing customers, are coming into the Web through mobile devices, that are rising in variety. That’s why it’s important to know how responsive web design works and use its advantages. You’ll be able to implement one of many free responsive Drupal themes that matches your business sphere, for instance, one of many responsive Drupal themes for construction websites.

If you need see your web useful resource by way of the eyes of your users and see how convenient it’s, use the appropriate tools. We’ve got created a set of free online services for website responsiveness testing. All you want is to only enter the URL of any web web page of your website and see how its format shows on completely different gadgets.

Free responsive design testing tools

Responsive Web Design Checker

This service allows you to check how responsive your website is by choosing from a big lists of devices inside three classes: desktop, pill and mobile telephones. Not like many different instruments, this one has settings for the Apple iPhone 7 and iPhone 7 Plus. Responsive design checker screens the newest fashions and updates its assortiment accordingly.

Screenfly

Screenfly’s drop menus give you a wide range of display screen previews to select from, together with even televisions together with desktops, tablets and smartphones. If that’s not sufficient, and also you need to learn how your website will likely be displayed on some gadget which isn’t listed, then there may be an possibility permitting you to set a customized screen size by coming into width and size values.

Responsive Web Design Test Tool by Designmodo

This free service gives a wide range of viewpoints including smartphones, tablets, laptops and desktops of varied brands and varied models, which yow will discover in dropped menus, as proven under.

Responsinator

This online service reveals ten mockups and is targeted completely on mobile gadgets. This web useful resource additionally takes into consideration that fact that when devices are positioned vertically, they show web pages otherwise than when they’re positioned horizontally.

That’s why Responsinator reveals each portrait and panorama viewpoints for every of 5 devices: iPhone 5, iPhone 6, iPhone 6 Plump, Android (Nexus 4) and iPad. All dimensions are loaded without delay, so that you simply don’t should click on to pick out, simply scroll.

Responsive Web Design Testing Tool by CSSChopper

This free responsiveness testing tool reveals each portraits and landscapes for Android, iPhone, iPad and even Kindle e-readers.

Am I Responsive?

This can be a easy online service that reveals how your website will seem like to these users who’ve Apple merchandise. It reveals 4 viewpoints: desktop (1600x992px), laptop computer (1280x802px), pill (768x1024px) and mobile (320x480px).

Responsive Web Design Testing Tool by pixelturner.de

This free responsive design testing tool allows you to observe how your web useful resource will likely be displayed from 4 views. Enter your URL and see the output.

These cross-device testing instruments talked about above will enable you to develop a vision of your website’s responsiveness. If you happen to discover that your website wants enhancements, allow us to supply our responsive web design services to fulfill the wants of your website users.

]]>
/7-responsive-web-design-tools-to-test-your-website/feed/ 0
Design tips for your mobile e-commerce website /design-tips-for-your-mobile-e-commerce-website/ /design-tips-for-your-mobile-e-commerce-website/#respond Thu, 02 May 2019 02:07:45 +0000 http://qadra.studio/?p=975 Mobility matters a lot. These days, it deserves a number of consideration and consideration. If you would like your business to face as much as the competitors, you must ask yourself: is your website really mobile-friendly? Do you need to implement UX design for mobile? Now we need to give attention to digital commerce, as there are a considerable quantity of websites that promote online. We’ve got proposed you usability tips for ecommerce sites and now we wish your online shops not only to enhance usability, however adapt your web site design for mobile users as well.

Design options to contemplate for higher mobile purchasing experience

Simplified interface design

A large number on webpages cause a large number and confusion in minds of those who see it. That’s why it’s a bad thought to litter online retailer with excessive banners, inter-site links, advertisements and so forth. Bearing in mind additionally the small sizes of mobile screens, it’s higher to not disperse users’ consideration to many little interface parts of low necessity. If you wish to promote merchandise, then assist online buyers put their give attention to these products alone.

Easy clicks for thick fingertips

Unlike desktops with a mouse and a cursor, mobile devices generally presuppose the use of a touchpad or a touchscreen. So keep in mind that there are mobile users with each thin and thick fingers. Also thoughts that one thumb or two thumbs are used by more mobile users than their thinner index fingers.

Present convenient bodily interaction along with your mobile user interface for all web site guests with completely different habits of holding devices. Make your call-to-action buttons and link anchors big enough and put them closer to borders and the bottom side. This can present easy navigation for all of your web site users, and forestall them from unintentionally clicking on unintended areas and taking unintended actions.

Do not forget that a optimistic mobile experience is the one which requires no zooming, solely scrolling.

Prioritised content for content-focused experience

No matter mobile resolution you might have chosen — responsive design, a mobile version of your ecom website and even an utility — probably the most important content material ought to be prioritized. In small display screen dimension circumstances probably the most wanted options ought to be simply discovered and reached for excellent usability. This prioritized content material consists of search box, classes of products, shopping cart, log-in, sign-in, and contact information. It may be offered within the type of buttons, icons, hyperlinks, pop-ups, drop menus, and so on. What issues is that prioritised content ought to be simply accessible out of your each web page to assist users simply navigate, search, register, login, full a purchase order or ship an e-mail.

Make ‘Guest Checkout’ option conspicuous

Users don’t like lengthy procedures of filling in numerous types. The need to log in can discourage first time buyers from shopping for. So, don’t drive your new web site guests to change into common prospects when they don’t seem to be prepared and allow them to proceed as visitor with out creating an account.

Nevertheless, having mobile users overlooking your “Try as visitor” equals not having this selection in any respect. So make its design stand out (extra seen than log-in and sign-in button) and put it on the high of each web page. A “safe checkout” helps guarantee and lower down nervousness when individuals first make contact along with your web store.

At all times be testing to search out your personal best choice

You might learn numerous common suggestions based mostly on another person’s experiences, however if you wish to discover extra concrete resolution to your specific case, then do A/B testing to determine which model of your mobile e-commerce website (or app) is simpler. It’s like a survey, and helps you discover out hundreds of users’ opinions. Nobody is aware of higher than your users what issues will work greatest for them. Even comparatively slight modifications in web design may cause drastic outcomes that impression gross sales.

If you want some professional assist regarding your mobile web design and development or Drupal ecommerce development, then feel free to contact us.

]]>
/design-tips-for-your-mobile-e-commerce-website/feed/ 0
Steps to harmonious cooperation between developers and designers /steps-to-harmonious-cooperation-between-developers-and-designers/ /steps-to-harmonious-cooperation-between-developers-and-designers/#respond Thu, 02 May 2019 02:00:11 +0000 http://qadra.studio/?p=974 Many specialists are concerned within the course of of making and sustaining websites. They’re front-end developers and back-end developers. When talking a few particular CMF, there are three main types of Drupal developers. Making an allowance for that the success of result depends on multiple individual, an important characteristic of a top web developer is the ability to work in team. So long as any website or app must be not solely multifunctional, however attractive too, the work of UX designers and UI designers can also be required. So today we’re going to speak about easy and harmonious cooperation between builders and designers and methods to painlessly get a web useful resource each handy to navigate and nice to have a look at.

Communication

Communication is a key factor of any productive interaction and relationship between human beings. The extra individuals talk, the less misunderstandings and disagreements happen. When specialists who’re engaged on a standard aim are capable of clear up misconceptions as quickly as doable, the undertaking is extra prone to keep away from delays or missed deadlines.

Earlier than beginning a web undertaking, builders and designers ought to take a while to come back to consensus on what the top outcome ought to seem like and the way it should operate, which technology developers can use to make designers’ concepts true.

This communication ought to go on throughout each stage of web growth. Each side ought to have the ability to recommend enhancements and talk about them in conferences throughout the entire course of to get a mutually passable final result in the long run of their cooperation.

Proximity

As communication is essential, sitting right next to one another encourages extra trustful and open, and thus extra productive, communication. If there is no such thing as a alternative to work face-to-face in a single workplace, then frequent video calls and chats may also help maintain fixed contact.

Documenting

To stop arguments, there must be a file of all of the issues utilized by developer, like names of coloration shades, names of fonts, dimensions and so forth. Each documented element with specifying annotations will assist builders implement web design on a stay website the best way designers have been anticipating this and the top outcome will seemingly fulfill each events concerned.

Understanding the basics of each other job

It’s good when designers attempt to perceive what’s behind the design and when builders of their flip attempt to perceive what’s behind the code. The extra individuals determine the applied sciences and instruments that their colleagues use, the smoother the method can be run.

Designers should concentrate on the CMS or platform the site is to be built on, to allow them to take its specifics into consideration. For instance, it’s useful to know some “golden rules” to follow when designing for Drupal sites to ease coding for programmers. Additionally realizing the fundamentals of HTML and CSS permits them to construction designs in a means that simplifies coding and retrieving the wanted photographs from designers’ files. On the flip facet when programmers really feel comfy with the theory and observe of design, they might, as an example, create their very own property from the designers’ layouts.

Business trends and novelties monitoring

It’s particularly essential for designers’ work to continuously monitor present tendencies in the world of web, to remain conscious of which web design trends 2015 remain trendy — like flat design — and which new trends for e-com sites come into play in 2017. To offer a optimistic user experience, it’s value realizing not simply the doable design choices but additionally their impression on finish users, like which design elements annoy and discourage users in order to not abuse them, and that are the best to realize user loyalty with their assist.

Developers ought to keep knowledgeable concerning the newest novelties just like the latest available releases of Drupal 8 modules in 2017and different instruments. In any other case, there is no such thing as a level in designing a modern search for buttons, web kinds, search fields and different parts if builders can’t deal with them and maintain them functioning correctly.

Cross-device thinking

These days it’s unimaginable to ignore the invasion of mobile units. That’s why each designers and programmers should think about that the web product can be displayed in a different way on completely different units and screen sizes. To offer mobile solutions they need to concentrate on UX design for mobile and different ways to go mobile, together with realizing how responsive web design works and methods to create versatile layouts and flexible media files. It’s helpful to pay attention to already existed mobile web development tools that assist designers flip their sketches and mockups into mobile prototypes, assist builders with responsive CSS modules and different helpful issues.

We hope your builders and designers all the time work in harmony. When you have any questions about web projects,contact us, as we would love to hear from you.

]]>
/steps-to-harmonious-cooperation-between-developers-and-designers/feed/ 0
Why Use Wordpress to Build a Website? Here Are the Tops Reasons /why-use-wordpress-to-build-a-website-here-are-the-tops-reasons/ /why-use-wordpress-to-build-a-website-here-are-the-tops-reasons/#respond Tue, 30 Apr 2019 06:15:37 +0000 http://qadra.studio/?p=968 In terms of selecting a platform that would construct highly effective websites, your most secure wager can be, hands down, WordPress (WP).

So why use Wordpress to build a website? Effectively, this Content Administration System (CMS) is easy sufficient for any novice to make use of. No wonder it’s such a popular choice amongst bloggers. With its simple but environment friendly options that’s refined sufficient to show any website right into a extremely worthwhile business – such as an eCommerce online store.

It’s estimated that in 2016, there are 75 million websites that uses WordPress. Because of this this common platform has made fairly a reputation for itself. Let’s take a look at a number of the causes as to what makes WordPress so interesting to its users.

It’s Free

Why WordPress is the very best – the phrase FREE is its greatest promoting level, plus it may be self-hosted. That is excellent in case you’re unsure in terms of buying or investing on know-how that you don’t have any prior expertise with.

Additionally, WordPress comes with free themes, which is handy in case you don’t know the very first thing about designing a website. Along with that it, it comes with over 50,000 free plug-ins, which incorporates contact kinds, Search engine optimization, slideshows, and so on.

If you happen to’re looking to attempt it out, simply obtain the software, set up after which you can begin using it. The one time you’ll be shelling out cash is in case you’ve determined to invest on it. This will imply buying your personal area identify, customizing your theme or including customized options.

Open-Supply

You may be questioning, what precisely is an “open-source?” It implies that its supply code can be used, studied, modified and redistributed by anybody who knows a factor or two about coding.

Once you use WordPress, you’ll be able to simply have it modified or tweaked in accordance to the way you need it to function. Additionally, because it has been round for therefore long, this tried and examined software program has amassed a huge group of skilled builders, that makes it an entire lot simpler so that you can preserve and handle. In short, it’s extra value environment friendly and fewer of a problem in comparison with different open-source CMS platforms, so why not WordPress?

Simple to Customize with Multi-Media Add-Ons

One other nice reason as to why it’s best to use WordPress is as a result of you do not want to know the right way to do coding to be able to customize your website. You possibly can simply make changes by maneuvering your way across the management panel discovered on the dashboard. With such a use-friendly interface, it’s really easy to customize the colors, design, WP theme options and a few components of your website.

In short, giving your website a fast makeover is a non-issue; particularly with the wide selection of WP themes accessible online. You possibly can simply make changes if you wish to rev-up the appear and feel of your website.

One other superior built-in characteristic of WordPress is its capability to add a number of media varieties. This not solely enhances the look of your website, however the way it conveys your message to your viewers. You possibly can add a PDF Press launch, product movies or testimonials with such ease.

Now in case you occur to be educated in terms of coding, then you possibly can improve your website by editing the codes of a theme. Given the platform’s versatile framework, you possibly can simply modify layouts and create purposes in case you’re proficient in design and/or improvement.

Simple Integration and Extremely Flexible

WordPress has gone past being simply one other weblog website. As an open-source publishing platform, it gives a variety of built-in instruments known as plugins. It additionally affords a number of properly designed themes; along with having a handful of WP consultants who can help you additional develop your website. At the moment, 1000’s of full-blown enterprises makes use of this platform to run their businesses.

You possibly can create any website using Wordpress – corresponding to labeled adverts itemizing websites, company/firm web sites, listing websites, knowledgebase web sites, membership websites, images websites, Q&A discussion board websites, video web sites and eCommerce web sites (powered by WooCommerce and WP eCommerce, and so on.). That is how versatile this platform has turn into.

Associated: Building an eCommerce Website? Tips on What to Outsource

This is the reason WordPress is so fashionable. It’s simple to combine any service and/or utility given its built-in performance which incorporates the usage of plugins.  Essentially the most generally used ones embrace contact kinds, boards and social media integration.

One other factor you could wish to combine to your WP website can be your e-mail marketing service. That is one other vital instrument that means that you can develop of your business. In spite of everything, having an email marketing strategy is a should if you wish to improve your leads and generate brand awareness.

Expands with Business

If you happen to began out small, then usually your objective is to repeatedly develop your business. It’s solely logical that your website would then should be up to date and enhanced to satisfy your requirements and wishes.

So, let’s say your business now has further companies. You’ll be needing further web pages to jot down about that new service. Or maybe you need a extra interactive website so you possibly can construct higher relationships together with your clients.  One other fashionable state of affairs can be working on-line shops. You probably have further merchandise that it is advisable to embrace, then you definately would wish sure functionalities to satisfy your objectives.

Utilizing WordPress for business is right given its large number of plug-ins and extensions. It’s simple to create these distinctive functionalities as soon as your business begins to broaden and you’ll count on this platform to ship the calls for that your organization requires because it continues to evolve.

Responsive-Prepared

If you happen to’ve spoken to consultants in terms of web improvement, they’ll all let you know that your website must be responsive. Effectively, the excellent news is that in case you determine to construct your website with WordPress, then it’s certain to be responsive prepared. However what does that imply?

Principally, the design of your website ought to work nicely with all gadgets – whether or not it’s a desktop, mobile telephones, laptops or tablets. And given that just about everyone seems to be on their mobile gadget, it’s solely logical that the main growth in terms of online revenue would come from these.

Flick thru a number of free and premium (paid) WP themes and see which of them would finest suit your necessities by way of performance, trade and your area of interest.

You even have the choice of constructing your website from scratch or select an present theme and have it customise accordingly.

Safe

It doesn’t matter what form of website you will have, you clearly wish to be sure that that each one your private data, in addition to every thing discovered in your website, is protected and safe.

One of many nice issues about web sites constructed with WordPress, is that it releases safety updates ceaselessly.

You possibly can choose to make use of free plugin instruments corresponding to Wordfence Safety, or obtain safety plug-ins to make sure that all of your considerations can be addressed in terms of the security of your website.

One other factor you would possibly wish to be aware of can be some basic security measures to take in terms of protecting your website at all times safe.

Search engine optimization-Pleasant

It’s a widely known truth within the realm of digital marketing, in addition to these within the web improvement subject, that WordPress is the very best CMS for Search engine optimization.

So, what does this imply? Search Engine Optimization (SEO) is a manner on your website to rank nicely in search engines like google corresponding to Google. When this occurs, the probabilities of your goal market visiting your website is far better.

Through the use of WordPress, the probabilities of you having a better-quality website will increase and this implies being seen on the primary pages of Google the place your website can be considered by your meant viewers.

You see, WP was created in such a manner that it’s well-optimized for search engines like google. It covers important functionalities corresponding to simple content material creation, picture optimization, mobile responsiveness, correct HTML markup, Search engine optimisation-friendly permalinks, social media integration, title tag and headings; consumer expertise and web velocity.

Furthermore, it affords plenty of Search engine optimisation plugins corresponding to Yoast that can assist you additional improve your website’s Search engine optimisation capacities, in addition to Search engine optimisation-optimized themes on your website. This is the reason WordPress is sweet for Search engine optimisation.

Associated: Digital Marketing Strategy, SEO, SMM, SMO and SEM: What To Invest On

WordPress Community Support

Given the recognition of this platform, it’s simple to search out help boards and communities of builders and customers who can simply enable you out with points pertaining to WordPress.  Moreover, there may be plethora of assets which you can entry on-line in case you want additional help.

So, as an open-source platform, backed by a passionate group who can simply create a website that may meet all of your necessities, it is smart as to why WordPress is fashionable, and why firms and people alike, select to make use of it for his or her business ventures.

With a reputation that has been round for many years, it has garnered a status that folks have come to know and belief – because it continues to broaden and develop into one thing larger and higher.

If you happen to’re an organization seeking to construct a website and you’re on the lookout for web builders who’re extremely proficient in WP, then it may be an excellent time to contemplate WordPress outsourcing companies from a good firm that makes a speciality of IT-related work.

Contact Qadra, an outsourcing company that gives extremely certified web development teams that features Web Programmers and QA testers; in addition to Network Engineers and Technical Support, who can produce, build, improve and preserve the standard of your websites.

]]>
/why-use-wordpress-to-build-a-website-here-are-the-tops-reasons/feed/ 0